Creative Capabilities Program, 2019 - 2021
Led AB InBev’s Creative Capabilities program across 15+ markets, training 500+ marketers worldwide. Built key creative and strategy tools and processes, including the global brief template, a global creative council, the Creative X Awards, and the company’s content marketing playbook.

Also partnered with global brand teams (Corona, Stella Artois, Michelob Ultra, Budweiser) to level up their creative work and ways of working.

Role: Global Director, Marketing Excellence 

Brand: Anheuser-Busch InBev Global